Do Your Customers Know If Your Employees Are Smiling Genuinely?

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Do Your Customers Know If Your Employees Are Smiling Genuinely?

What is the telltale clue to a genuine smile?…

Recent research finds positive correlations with this honest show of emotion


Most of us can spot a genuine smile. There’s just something different about it.

Well it was a French Doctor in the 1860s who went to the trouble of stimulating facial muscles with electrical currents to discover just what reveals a genuine smile…

It’s two muscles working together. The zygomatic major muscle that turns the corners of the lips up, and the orbicularis oculi muscle that squeezes the eyes into the famous fanned wrinkles also known as crows feet…
Now it’s this latter muscle that’s involuntary, so the crows feet smile is considered the real spontaneous emotion and is known as the Duchenne smile…

It turns out the real thing has a lot of power…In the Observer Magazine, Eric Jaffe outlines some fascinating effects of an honest smile…For instance a 30-year long study published in the Journal of Personality and Social Psychology found that women who displayed the Duchenne smile in their college yearbook photos had greater levels of well-being and marital satisfaction three decades later…(so there’s your key…look for ‘crows feet’ smiles, they are hard to fake and they seem to be the healthiest people to be around!)…

Another study published in Psychological Science went further to make a connection between smiles and longevity…

They found that professional baseball players who sported Duchenne smiles in their yearbook photo were only half as likely to die, in any given year, as those who had not…
 
Here’s our take on this…

Customers can sense a genuine smile…there’s something about the person’s energy, it’s contagious, it gives us a sense of care, we’ll be looked after here type of feeling…it converts browsers into buyers…it builds businesses!

We teach our clients how to hire the right people based on a number of simple yet highly predictive success factors for hiring employees…a genuine smile and eye contact is high on the list of ‘basics’…everything else can be taught!

Our way of doing things is unique and it’s why it produces unique results for our clients…

We would love the opportunity to help you clear your head on what is the right way for you to accelerate your business… 

We highly recommend you watch this step-by-step case study of how we grew Beefy’s Pies into a Famous Aussie Icon from a small stressed out bakery into a family owned chain. Click here to get all the insights into their success…

Or if you have heard enough about how we work with our small business owners, then let’s have an off the record chat about your current situation and see what we can do to immediately guide you…click this link to see what time best suits you.

Wayne Hutcheson

P.S. Ask if our Boardroom Program intake is open for enrolments…It works best for business owners who see the benefit of having us on as their ‘external partner’ so that they are not alone in the day to day decisions of their business. 

 

 

 

 

 

 

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About the Author:

Wayne Hutcheson is a Coach of the highly regarded Grow Business Grow Boardroom Program. He works closely with a hand full of clients to help them achieve growth in their business and to enjoy 'guilt-free' time away from their business without it affecting their profitability.
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